Zain Al Shaker

Founder & CEO, XOC

Zain Al Shaker is the strategic force behind XOC, leading the firm as Founder and CEO with a focus on transforming how art, culture, and heritage initiatives are conceived and delivered. With a background in corporate strategy and creative enterprise, she brings a rare blend of operational rigor and cultural intelligence to every project the firm undertakes.

Zain oversees XOC’s strategic direction, partnerships, and execution — guiding clients through the development of sustainable cultural ecosystems, heritage activation models, and future-focused arts programs. Her leadership is defined by clarity, purpose, and a commitment to building structures that honor cultural authenticity while driving measurable impact.

At XOC, she is shaping a new standard for cultural consulting in the region: visionary, grounded, and built for long-term transformation.